President's Choice

President’s Choice Award cinched by Minnesota Orchestra for exceptional fundraising piece

sample (Past Winner)

Congratulations to the Minnesota Orchestra, winner of the latest President’s Choice Award, for an exceptional presentation package designed to support a major orchestra fundraising campaign, “Building for the Future”.

Created by the Minneapolis-based Partners & Hunt Creative Group and funded by Target, the effort resulted in a dramatic yet reserved presentation brochure reflecting the elegance, refinement and artistic accomplishment of the Minnesota Orchestra while engaging—and persuading—donors.

The focal-point of a multiyear campaign seeking major philanthropic support, the piece is a striking yet understated brochure folio which cleverly communicates a visual theme focusing on the conductor’s baton. The theme is reflected in an accompanying DVD video produced by Martin Bastian Productions, and in copy noting that prospective donors are being “passed the baton” and that they have an important “part to play”.

Implemented by Account Executive John LaBahn and the GLS team, the piece involved numerous techniques including UV printing, creative die-cutting, dramatic folded pages and a unique screw-post book binding allowing the flexibility to add pages at a later date.

“It is always a delight to see such superb graphic design. This piece captures the spirit of the orchestra and makes its case persuasively,” said Gary Garner, President and CEO of GLS. “The Minnesota Orchestra’s and Partners & Hunt’s vision were powerful and we are grateful to have been selected as a team member in its implementation.”

For more information on the President’s Choice Award program please talk to your GLS account executive, or call Gary directly at 763.971.3277

President's Choice

Past Winners:

President’s Choice Award cinched by Minnesota Orchestra for exceptional fundraising piece